Project EverGreen Creates Brochure Targeting Commercial Property Owners
Project EverGreen recently made it even easier for lawn and landscape firms to educate commercial customers about the value of their services. Entitled “How Green Can Save – And Make – You Money,” the new brochure is available for purchase by landscape and lawn care professionals to distribute to their commercial customers. The brochure goes beyond the environmental benefits of maintaining the green spaces surrounding a commercial property to explain how green spaces actually contribute to the bottom line.
“It’s a proven fact that landscaping and lawn care efforts not only make a business look more appealing,” says Den Gardner, executive director of Project EverGreen, “they actually save the business owner money each year.”
The brochure makes a green space business case with facts such as:
- Landscaping can aid in reducing air conditioning costs by up to 50 percent.
- Planting just one tree can remove 26 pounds of carbon dioxide from the atmosphere annually, equaling 11,000 miles of car emissions.
- Businesses are easier to locate when framed by trees and vegetation, rather than concrete.
- Office views of green spaces are proven to increase productivity and job satisfaction.
Gardner said that with more retail space being developed each year, it is vital to educate business owners about the importance of maintaining the green spaces surrounding their businesses and the easiest way to do that is to show them how it relates to dollars and cents. “Who wouldn’t be interested in reducing their heating and cooling costs by up to 50 percent?” Gardner said.